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This is a year that will be written about for years to come.

I have been drawn to one particular, world-changing feature of the Covid crisis. 

That is the reduction in the time it has taken to produce a validated Vaccine, from a typical 10 years, down to just 10 months! 

The first ones in the UK were administered two days ago and it brought a tear to my eye.

There are many reasons behind this, but the time reduction for this Vaccine that many said was not even possible to make is astounding.

The message is: they had a clear, compelling target that engaged the whole industry and every team member. They knew why they were getting out of bed each day.

This team were all rowing in the same direction, with a single plan and vision made the impossible: possible.

If the same focused approach was applied to your business,  to achieve a clear single vision with a shared plan in an agreed timeframe: What is really achievable. 

I want to leave you with that thought over the holidays and challenge you to reimagine where you can be in 10, 3 and even 1 year from now.